Southern Company DCF valuation and fair value (SO)

Review Southern Company's current market price, analyst target and financial fundamentals before building a discounted cash flow valuation.

Key company data

  • Latest recorded price: $88.11 on 2026-09-04
  • Market capitalization: $101.36B
  • Price-to-earnings ratio: 21.23
  • Analyst target price: $99.97
  • Sector: Electric Utilities

About Southern Company

The Southern Company, through its subsidiaries, engages in the sale of electricity. The company offers electric service to retail customers and wholesale customers; and energy-related products and services to natural gas choice markets. It also develops, constructs, acquires, owns, operates, and manages power generation assets, as well as battery energy storage projects; sells electricity at market-based rates in the wholesale market; and deploys microgrids for commercial, industrial, governmental, and utility customers. In addition, the company is involved in the distribution of natural gas in Illinois, Georgia, Virginia, and Tennessee; distributes energy and resilience solutions; and invests in telecommunications. The Southern Company was incorporated in 1945 and is headquartered in Atlanta, Georgia.

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